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4 Lessons From Dana White’s UFC Sphere Event In Las Vegas

Dana White has always thrived on pushing boundaries and redefining what's possible. The most recent UFC fight, at the Sphere is a Master Class in Risk Taking

BGR · 3d

The real star of UFC 306 in Las Vegas was the dazzling, futuristic Sphere

UFC 306 at the Las Vegas Sphere, which cost $20 million, combined a fight night with the allure of a dazzling $2.3 billion arena.

ESPN on MSN · 4d

Sphere offers powerful Mexican storytelling at UFC 306

UFC 306's 'love letter to Mexico' used Las Vegas' Sphere to display creative artistry through film, costume and storytelling.

UFC, Merab Dvalishvili

Hosted on MSN · 3d

Video: Did UFC 306 at Sphere live up to Dana White's hype?

UFC 306 went down this Saturday, and it was the most expensive event the promotion has ever put on given the production demands of the Sphere in Las Vegas. It was an ambitious move by the UFC, and Dana White hyped it up to be the greatest sporting event ever.

Yahoo! Sports · 1d

Ali Abdelaziz: Umar Nurmagomedov will become UFC champion then give Sean O'Malley a title shot

Ali Abdelaziz thinks Sean O'Malley is still the biggest fight in the bantamweight division. O'Malley (18-1 MMA, 10-1 UFC) lost his bantamweight title to Merab Dvalishvili by unanimous decision in Saturday's UFC 306 main event.

MMA Knockout On SI on MSN · 16h

Sean O’Malley Contests UFC 306 Title Loss to Merab Dvalishvili

Sean O'Malley's scorecard for UFC 306 might look different from yours. We're days removed from the UFC's one-and-done show at the Sphere, which saw Merab Dvalishvili (18-4) end a year-long title reign for bantamweight champion O'Malley (18-2,

42m

I spent $67k on UFC 306 Sphere VIP ticket, rubbed shoulders with champions and met Dana White who put my name inside octagon

Noche at the Las Vegas Sphere to find out if it was worth the money or not. With over 3.3 million subscribers, YouTuber Troydan didn’t just have any ticket, ...

3don MSN

Inside Sphere: Will sports leagues try to replicate $20 million UFC 306?

Saturday night showed what's possible inside the $2.3 billion venue. But could Sphere be the future of sports?

Brendan Schaub compares UFC 306 at Sphere to Rainforest Cafe: 'Looks f*cking great, but the product is sh*t'

Let's just say Brendan Schaub wasn't a big fan of UFC 306. The former UFC heavyweight contender turned podcaster and comedian ...

11hon MSN

'For Mexico, For All Time': Watch all six chapters of the UFC 306 movie that played inside Sphere

Dana White’s “love letter to the Mexican people” turned out to be a short film played inside Sphere during UFC 306. Check it ...

5don MSN

Dvalishvili wins unanimous decision over O’Malley in spectacular Sphere setting at UFC 306

The Sphere in Las Vegas’ stole the show Saturday night at UFC 306. Merab Dvalishvili tried to his part at UFC 306, putting on ...

Covers1d

UFC Breaks Gate Record at the Sphere, Other Sports Take Note

Landmark event at Las Vegas venue brought in $22 million at the gate, and required a team of 500+ to create and produce.

Photos: Best imagery from inside Sphere at UFC 306

Check out the best images of the inside of Sphere in Las Vegas during Saturday's UFC 306 , also known as Noche UFC, the ...

Inside the Sphere for Noche UFC

UFC hosted its first event inside the Las Vegas Sphere with UFC 306, also known as Noche UFC as a kickoff event to Hispanic ...

16h

Chael Sonnen: Valentina Shevchenko missed mark by not mentioning Manon Fiorot after UFC 306 title win

Chael Sonnen thinks Valentina Shevchenko made a mistake by not acknowledging Manon Fiorot after UFC 306. Shevchenko (24-4-1 ...

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