Pepsi reignites the Cola Wars with a nostalgic ad taking a jab at Coca-Cola, while Reliance’s revived Campa Cola disrupts the market with aggressive pricing and advertising ...

Leaving no stone unturned to establish Campa among top cola brands, Reliance Industries has come up with a new strategy for the upcoming festive season. As the segment is being already led by the ...

Pepsi stirred the fizz fight with a cheeky ambush—its ‘Anytime is Pepsi Time’ print ad playfully dunking on Coca-Cola’s ‘Half ...