Because periods are just SO taboo and god help us if we had to be reminded that half the population really do bleed once a month, real life sanitary towels have never, ever before been shown in TV ...

See more of our trusted coverage when you search. Prefer Newsweek on Google to see more of our trusted coverage when you search. Period blood isn't blue. Women know this, but it's possible men don't, ...

A new commercial airing in England for Bodyform, a popular brand of feminine hygiene products, is breaking down period taboos when it comes to bleeding and spotting. The company has begun airing ...

Recounting her first period in her memoir BossyPants, Tina Fey willfully ignored her entry into womanhood because as far as she knew—thanks to commercials depicting it as such—her period would come in ...

Bodyform are on a bloody roll this year when it comes to challenging period-related taboos. Back in June, they released an ad campaign which ditched the weird blue liquid and featured images of actual ...

'Spider-Man: Brand New Day' trailer: Peter Parker teams up with the Hulk and Punisher against a mysterious new villain Blue Origin’s New Glenn mission successfully launches and lands a reusable rocket ...

Sanitary towel and tampon ads don't exactly portray periods in the most realistic way. If it's not strange-looking blue liquid being poured on pads, it's women jumping around splashing each other for ...

Believe it or not, up until 2016, a real life sanitary pad had never been seen in an advert before. This is despite the fact they're a product some women use every single month. SHIELD YOUR EYES, ...

Joan London’s Kirsty Hathaway explains why the latest Bodyform campaign explores women’s health taboos but provides a playbook for other brands to follow. Isn’t it wild that in 2024 when information ...