As competition for quality franchise candidates intensifies across the industry, a growing number of emerging and established brands are investing earlier in professional franchise development ...

The visual elements of a brand are immensely powerful, even if we don't often stop to analyse them. But as marketers, it's important we have a coherent, coordinated strategy. This guide by Base One ...

NEW YORK--(BUSINESS WIRE)--Prosek Partners, a leading integrated global marketing and communications firm, today announced the continued expansion of its marketing team with the hiring of Jen LaFiura ...

In early 2026, GAC continued its strong growth momentum in the Asia-Pacific region. Since late January, GAC INTERNATIONAL Philippines has focused on "brand renewal," completing a multi-faceted rollout ...

CONSHOHOCKEN, Pa., June 6, 2024 /PRNewswire/ -- Deerfield Agency, one of the fastest-growing independent marketing and communications partners for healthcare and life science brands and companies, ...

STV on March 1 announced its new 2023-2025 Strategic Plan outlining three key priorities and unveiled a new rebrand that “embodies the company’s bold new direction with updated purpose and values.” ...

CLEVELAND — Destination Cleveland held its annual meeting Monday, announcing a new three-year strategic plan and a refreshed brand identity as the organization attempts to regain momentum from its pre ...