Building and using a customer database is a strategy for managing your customer relations. As a marketing tool, customer databases are widely used by medium and small firms because you can interrogate ...

Our research shows that Zendesk is the best CRM for customer database functionality, offering robust customizability and lots of contact management features, all packaged into an easy-to-use platform.

In today's highly competitive and increasingly demanding economy, businesses of all types and sizes are being forced to search for a cost-effective means for identifying new markets and establishing ...

Many of the experts insists on buying business databasesor or customer databases: Whenever there is question of collection of business databases most of the companies reply in the negative by saying ...

Your customers are the lifeblood of your business but just how well do you know them? If you know only their email addresses, it’s safe to say you could know them better. Admittedly you can contact ...

__Dana Hukel, president and CEO of BOLD Marketing__ Developing a customer database is one of the most worthwhile projects you can take on to help build your business from a marketing standpoint. There ...

Consumers' demand for personalization is higher than ever before. You can leverage the benefits of database marketing to deliver personalized experiences and increase the reach of your small business.

2025 is proving to be a challenging time for financial institutions looking to drive revenue. Organisations from the Bank of England to the IMF have been predicting a year of slow economic growth in ...