Greeting cards are big business. People need them for countless occasions. Not only do they send them to mark births, deaths, graduations and anniversaries, but they also send them just to add cheer ...

Valentine’s Day has a way of putting even the most confident people on the spot. You may already have the gift sorted, but when it comes to the card, the words suddenly feel harder than expected. That ...

Apple may have discontinued its Cards app, but there are other ways to turn your snapshots into printed, stamped, and mailed greetings. Rick Broida is the author of numerous books and thousands of ...

Some families are Greeting Card Families—that is, when an occasion rolls around, be it yearly (birthdays, anniversaries, holidays, and the like) or a milestone (graduation, wedding, new home, etc), ...

Since American Greetings went private in early 2013, it has pivoted to a new strategy, focusing on making greeting cards relevant in a digital age. It has done so by adopting an empathy-laden approach ...

Birthdays, anniversaries, holidays, deaths, Valentine's Day, Mother's and Father's Day, graduations, the list goes on and on. The greeting card industry remains a global institution in the gift-giving ...

This Valentine's Day, the greeting card industry is healthier than you'd expect. While email, texts and social media companies from Facebook to Snapchat have made it easier than ever to send instant ...