The Genius Bar is the Apple Store's defining feature these days. Without waiting in line for an hour to have your MacBook checked out, behind a dude arguing furiously that there's NO WAY his iPhone ...

One of the biggest things that makes Apple’s retail experience so unique is its Genius Bar, a tech support station located inside its retail stores. It gives Apple device owners the chance to talk ...

The next time you take your broken iPhone to the Genius Bar, the repair could be carried out in China. Foxconn, one of Apple’s biggest manufacturing partners, was just granted approval to perform ...

The next time Apple fans head to their local stores for a Genius Bar consultation, they might notice some slight changes. ifoApplestore writes that Apple stores are changing their Genius Bar layouts ...

In a long and detailed thread, an ex-Apple retail employee who helped launch Apple's in-store Concierge system details exactly why and how appointments made for support at in-store Genius Bars never ...

Apple Computer next week will launch a major update to the Genius Bar reservation system used by customers wishing to schedule an appointment for technical support or service at its many retail stores ...

Samsung has begun shooting its next commercial, and like previous ads, this one will poke fun at Apple and its users — namely those who will be purchasing the new iPhone 5 this week. Unfazed by its ...

Apple has finally put the Genius Bar online -- kind of, sort of, anyway. In select countries (not America), the company now offers online support for customers, so they don't have to go into an Apple ...

It’s apropos that New York’s Apple Store is in the old Soho P.O. Apple is an essential service, they don’t It’s apropos that New York’s Apple Store is in the old Soho P.O. Apple is an essential ...

People will soon be able to walk into the Apple Store, explain their issue and receive an estimated wait time based on the severity of the problem, according to a new report. CNET contributor Don ...

Need help with your Apple product? You should start with the Apple Support app. The app offers step-by-step instructions and guides for many common problems and questions. What’s more, you can talk to ...