Energy drinks contain varying amounts of caffeine, which revs up the system in similar ways to coffee or black tea. Ghost Energy, a collaboration with Anheuser-Busch that launched in 2021 ...
On Thursday, Keurig Dr Pepper (KDP) announced plans to buy energy drink brand Ghost with an initial cash investment of $990 ...
which includes investing $250m to take over the existing distribution agreement for Ghost energy drinks from Anheuser-Busch InBev, before selling and distributing the brand. A consumer boycott of Bud ...
KDP delivers growth in core categories supported by a strong brand portfolio and in-market execution despite headwinds in the ...
The moves come partly in response to a key executive departure, partly due to the company’s new interest in energy drinks.
Acquisition of Ghost expected to boost energy drink market share. Get the Real Story Behind Every Major Earnings Report The analyst voiced caution regarding ongoing coffee-related challenges ...