H&M cannot win on price alone and must make its clothes more trendy and of higher-quality in the fiercely competitive fast-fashion sector, its CEO Daniel Erver told Reuters. In his first year as CEO, ...

H&M and HBO’s “The White Lotus” partnered for a new resort-style collaboration inspired by the Emmy Award-winning HBO series’ ...

H&M’s goal is “improving what makes the biggest difference for the customer and removing what doesn’t,” CEO Daniel Ervér said.

Television is no longer just a storytelling platform—it’s a luxury brand playground. With The White Lotus season three ...

The mother-of-two was photographed wearing one of her go-to coat brands. The 43-year-old opted for an ivory double-breasted ...

H&M reported weaker-than-expected fourth-quarter sales on Thursday due in part to a late Black Friday, but said sales were up 4% in December and January, indicating a better start to the new fiscal ...

H&M added that group sales increased by 4% over the two months to January 28 as demand accelerated. Bosses at the business have overseen a shake-up in recent months which included the closure of ...

Hennes & Mauritz AB sales growth continued to disappoint even as Chief Executive Officer Daniel Erver’s turnaround strategy for the Swedish fast-fashion retailer helped operating profit and margins ...

Swedish clothing brand H&M Group has disclosed a modest decline in net sales for the fourth quarter (Q4) of the fiscal year 2024 (FY24), reporting a drop to Skr62.19bn ($5.64bn) from Skr62.65bn in the ...

Additionally, H&M is branded throughout the app and there ... create new product evangelists and rewarding users for engaging with their brands via mobile, social and in offline environments.

But consumer demand failed to bounce back, and the prolonged backlash against H&M after the Xinjiang cotton controversy sank the brand's sales in the market. However, the company has since ...

The Swedish retailer is harnessing K-pop, whose influence on global fashion is undeniable. Global fashion brand H&M Hennes & ...