LG Display is introducing its 4th-generation OLED TV displays today, which manage to not only be brighter than what it showed off in 2024, but also more power-efficient and less reflective. The LG OLED evo M5 was one of Engadget's favorite announcements from CES 2025,

LG Display has unveiled its 4th generation OLED TV panel with a major brightness boost along with some interesting claims and bragging rights.

LG has unveiled its 2025 LG OLED evo TV lineup, including the world’s first true wireless OLED evo M5, and OLED evo G5 models. With LG’s latest α (Alpha) 11 AI Processor Gen2 at its core, the latest OLED evo models present feature enhanced image quality with “impeccable blacks, exceptional brightness and advanced processing capabilities,” and more.

LG has just unveiled its latest OLED evo TV lineup which includes the flagship M5 and G5 models, as well as the more affordable C5 and B5 ranges. Here’s a closer look at what LG’s latest offerings bring to the table.

LG 's got a lot cooking for 2025, and it's all here on display at CES. In addition to announcing several new home appliance upgrades, like a fridge with a transparent OLED screen, LG has finally given us our first look at its 2025 TVs, and wow — they are impressive.

OLED TVs are going to be brighter than ever, with its high-end G5 and M5 models featuring a next-generation panel that delivers an incredible three-times the brightness of their predecessors.

The fourth-generation panel, capable of hitting 4,000 nits, is already in some of 2025’s most anticipated TVs including the LG G5 and Panasonic’s Z95B.

LG dropped new versions of its flagship OLED and QNED TVs at CES, and as of Jan. 16, 2023 and 2024 flagship LG models have gotten discounts at Best Buy for up to $1,500 off. In case you forgot, LG is the authority on cool screens.

A brand new four-layer OLED panel structure technology has been confirmed by LG Display.The Latest Tech News, Delivered to Your Inbox

LG Display has officially announced the fourth generation of its OLED display technology, and it will be available in LG's M5 and G5 OLED TVs in 2025.