Scenic Group launched a new loyalty program that combines the existing Scenic Club and EmeraldEXPLORER programs into one ...

New research looks into how travelers use loyalty programs—and how they get the most out of them.

Starbucks is bringing back its tiered loyalty program.

Discover how QSR leaders are evolving loyalty programs from discount-driven points to high-frequency, status-driven ...

RaceTrac is partnering with Capillary Technologies, an artificial intelligence (AI)-powered loyalty solutionscompany, to ...

Loyalty programs require members to make purchases to earn rewards and are designed to increase visitor frequency. Whether it ...

The coffee shop giant this spring will reconfigure its Starbucks Rewards loyalty program to feature three levels that give ...

As the PwP market has grown significantly in 2025, retailers are quickly learning that PwP has become a standard component in ...

United Airlines and JetBlue expanded their 'Blue Sky' loyalty program by allowing travelers to book flights with cash on both carriers' websites and apps.

Stinker Stores launched its updated loyalty program on Monday. The program introduces password-free login, targeted ...

Sephora transforms its Beauty Insider program from transactional perks to emotional connection for its 46 million members. Using gamification is a key initiative.