Florian Steps is Senior Manager Global Solution Strategy at Mapp Digital. Florian works with leading global brands to define and execute their long term vision, goals and strategies for digital ...

Push notification technology, first introduced by Apple in June 2009 alongside its iOS 3.0 iPhone operating system, have steadily become more important to company marketing strategies. Push ...

You can customize the push notifications within our app to send only the type of news alerts you want to keep up with. Follow the steps below to set up your custom push notifications in your app: ...

A new app called Push it is sitting at the top of the App Store promising little more than the ability to send "push notifications to your friends." The app features only two screenshots -- one of a ...