The electronics brand just dropped a limited-edition pink 'Barbie' watch, which can now be yours for $170 — shop this special ...

Mattel revealed a new line of fully customizable Barbie dolls at this year’s Toy Fair. Retailing for $100, the Barbie Basics: ...

The iconic Black Barbie celebrates nearly half a century of representation this month with a tribute that's making waves ...

Mattel is continuing its ongoing 80th anniversary celebrations with the Toys As Art, Art Inspired By Toys: Mattel’s 80th ...

Mattel created Barbie dolls of two Brazilian disability advocates as part of a special edition collection to mark ...

Call it the joy factory. Mattel brands have never been more present in pop culture as the pioneering toymaker celebrates its ...

The dolls, also released Thursday, can be purchased online for $29.99 from Mattel Shop, Amazon, Target and Mattel Creations. "This year’s Barbie Career of the Year set recognizes the ...

Mattel has honored Alicia Keys' musical success and cultural impact with her own one-of-a kind Role Model Barbie Doll made in her likeness.

Toy company Mattel revealed its first Barbie doll representing a person with Down’s syndrome on Tuesday. Mattel collaborated with the US-based National Down Syndrome Society (NDSS) to create the ...

Carey and Olympic teammate Jordan Chiles of Vancouver have Barbie dolls made in their likeness by Mattel as a part of a ...

Some of Mattel’s bestsellers over the years, clockwise from left: A 1998 California Dream Ken doll; Fisher-Price Phone Car, circa 1961; the Barbie Miss Astronaut Doll, 1965; 1990s Fisher-Price ...