Let's say that your business averages a cash balance of $100,000 at the end of every month. You also find that even though you average a $100,000 in cash you often find yourself in a position where ...

Effectively using data has become increasingly important in 21st century business. The ever-increasing capabilities of desktop and laptop computers along with radically decreasing data storage costs ...

Depending on what definition you use, performance objectives are outcome goals for your staff or department, or measurements that judge how well they do their jobs. Key performance indicators are ...

Selling is a numbers game, and all sales organizations keep track of certain sets of numbers. It is easy to obsess over the obvious numbers like monthly or quarterly revenue or close rates.

What KPIs do you as a marketer use? Probably revenue- and conversions-based, right? There is more to it than just that. Tom Cruise’s “Jerry Maguire” sports agent movie character famously shared a ...