The Federal Trade Commission published a blog post last week warning companies that using a data clean room isn’t some kind of get-out-of-compliance-free card. And the first paragraph is a doozy. “Don ...
In the modern advertising landscape, two forces stand out as major disruptors: privacy and artificial intelligence. Although AI's long-term impact will extend far beyond advertising, the immediate ...
New state privacy laws have brands and agencies adopting privacy-focused solutions for the safe handling of data. Data clean rooms are one product that has received the lion’s share of attention, as ...
Jesse Redniss is CEO & Co-Founder of Qonsent, the first data privacy enablement and engagement platform built for consumers and brands. The race to comply with data privacy laws is top of mind for ...