As an Account Executive, I can tell you firsthand – selling ad space isn’t just about the numbers, the reach, or the frequency. It’s about the product itself. And in radio, the product is the ...

Netflix’s ad-supported tier will not include ads in kids’ programming or new movies, at least initially, according to the latest leak about the company’s planning. Netflix has informed partners about ...

Netflix is focusing on three critical areas: live programming, ad-tier growth, and expansion into emerging markets. The ad-supported tier is gaining traction, with 40% of new sign-ups opting for this ...

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Young people get Roblox. Advertisers … not so much. Roblox hopes to rectify that with its recently launched partner program. The program connects advertisers with agencies and game developers that are ...