Users will be able to chat with a brand's AI agent to do things like ask questions and get recommendations.

Market at Snap Inc., recently appeared on the Retail Remix podcast to discuss why Snapchat has become a serious performance ...

Matt Friend hosted the celebration of creators from Snap's Santa Monica headquarters as he teased, "Why does it seem like everyone has an awards show now?" ...

It was only a matter of time before they found a way to use AI agents as corporate shills. On Tuesday, Snapchat rolled out AI ...

The feature will allow brands to deploy AI agents within Snapchat’s Chat feature, enabling users to ask questions, receive ...

Snapchat is expanding its push into AI-driven advertising with a new format built directly ...

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