For years, “customer success” has been the rallying cry of modern business. Companies built teams, processes and technology around the idea of making sure customers could use their products ...

The MarketWatch News Department was not involved in the creation of this content. First-to-market tool confirms GRC's critical role in driving business value through greater resource efficiency, ...

According to the 2020 Gartner End-User Buying Behavior Survey: Subscription Decisions and Customer Experience, most technology purchases are reevaluated ahead of renewal. Whether considering a ...

More and more, manufacturers are positioning themselves as full solution providers, including software and data-rich innovations. They start to compete directly with pure SaaS (software-as-a-service) ...

Underwhelming sales figures and consistently high churn rates are pervasive problems for organizations large and small. Effectively communicating the value of your product or service to each customer ...

First-to-market tool confirms GRC's critical role in driving business value through greater resource efficiency, improved revenue enablement, and reduced risk exposure The Value Realization Tool ...