Although Gen Z-ers and millennials both stream large quantities of video, how Gen Z discovers content is radically different from how their predecessors do so, putting an even greater importance on ...
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Into the MAGA-verse: What the algorithm feeds Gen Z
If you'd paid attention to MAGA media in the months leading up to the 2024 election, the surprise wasn't that young voters swung hard toward President Trump. The surprise was that so many people ...
Getting into Gen Z's feed requires brands to master the algorithms, and staying relevant requires brands to stay relevant. But how do you move from simple brand awareness to becoming a constant ...
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