David Arnoux is Head of Growth and co-founder of Twoodo, helping teams organize using simple #hashtags. This post originally appeared on the Twoodo blog. Customer segmentation means categorizing your ...

Stop fighting for eight seconds of attention. Start building the long-term trust required to earn a lifetime of permission.

That’s the power of agentic AI: It scales intuition, turning raw data into human-like responsiveness. Used responsibly, it ...

Digital commerce has undergone a fundamental transformation in how businesses interact with customers. What began as simple demographic segmentation has evolved into sophisticated, AI-powered ...

Personalization based on audience segmentation is no longer enough for today’s consumers. Learn how you can use hyper-personalization to boost CX and drive ROI. Mass campaigns, and even personalized ...

Want smarter insights in your inbox? Sign up for our weekly newsletters to get only what matters to enterprise AI, data, and security leaders. Subscribe Now The ecommerce scene has evolved. Every ...

Personalized experiences are one of the foundation stones of great customer experience, according to conventional wisdom. But is that true across the board? Not necessarily. In some cases, ...

Even if you’re not saying the “R word” yet, chances are your business is responding to today’s economic uncertainty by trimming its sails. Marketers, especially, are often asked to do more with less.

According to MarketsandMarkets™, the Customer Data Platform Market is projected to grow from USD 9.72 billion in 2025 to USD ...

SAN FRANCISCO--(BUSINESS WIRE)--Census, the #1 data activation and reverse ETL platform, has announced its acquisition of Fulcrum, a AI-led growth platform for business teams. AI-driven insights, ...