In a bid to reinvigorate PC sales, Dell should've put a lot of thought into how it rebrands its PCs. Instead, it ripped off ...

Dell on Monday announced an overhaul of its PC branding strategy with a simplified naming scheme that bears a striking ...

In the past, the battle between smartphones was locked to Samsung vs Apple, but nowadays there are more competitors than ever ...

So that means Dell’s top-of-the-line laptop will be referred to as the Dell Pro Max (Premium), which is a step above the Dell ...

Dell kills off its XPS brand to be more like Apple: announces new Dell, Dell Pro, and Dell Pro Max systems with Base, Plus, ...

Dell's rebranding is similar to Apple's naming style, which uses "Pro" and "Pro Max" for its top iPhone models. When asked ...

Dell COO Jeff Clarke said at a media briefing that the naming decision was based on research the company did with "tens of ...

The iPhone 16 Pro Max, released last fall, set a high bar with its stellar performance, impressive battery life, and ...

Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers ...

If you've been reading reviews on Digital Camera World lately, you might have noticed a pattern emerging. Take for example, ...

Apple's 2025 iPhone lineup offers a diverse range of devices catering to various needs and preferences. Whether you prioritize top-tier performance, ...