Meghan Markle is once again at the center of controversy after unveiling the new name and logo for her rebranded lifestyle venture, As Ever. On February 18, the Duchess of Sussex announced the ...

Meghan Markle has revamped her lifestyle brand, giving it a new name and company logo, but the updated look has sparked some ...

The Duchess of Sussex Meghan Markle seems to have found herself in another trademark issue after her latest rebrand.

Meghan Markle has unveiled her new lifestyle brand, As Ever, alongside a fresh website and logo featuring a tribute to her ...

Meghan Markle's new brand logo is loaded with symbolism. Inside the deeper meaning of what the Duchess of Sussex chose for the As Ever crest.

Meghan Markle has been accused of copying a small Mallorcan town’s coat of arms in her rebrand, but the village’s mayor ...

Mark Kolski, who admitted he doesn’t own the trademark to “As Ever,” said he would not be changing the name of his company ...

Meghan Markle, the Duchess of Sussex, is staring at a lawsuit over her new brand logo for As Ever. The logo has been accused ...

Real differentiation happens when a brand stands for something so clearly that no competitor can claim it with a straight ...

It emerged this week that As Ever’s logo looks near-identical to the Mallorcan village of Porreres’ traditional coat of arms, ...

New Britain-based toolmaker Stanley Black & Decker has sued the maker of Stanley travel mugs, alleging it is misusing the ...

Meghan Markle rebrands her struggling business, American Riviera Orchard, to As Ever, partnering with Netflix.