At e4m’s Real-Time Programmatic Advertising Conference, Kedarswamy Ravangave, Head of Marketing at Kotak Mahindra Bank, spoke ...

Flipkart is set to launch ‘Big Sale of Small Things’ to celebrate the items that people often forget to purchase when they’re ...

From a bold Surf ad that spoke about religious harmony under the brand motto of ‘Daag Acche Hain’ to a somewhat subdued Onam celebration in Kerala caused by the tragedy in Wayanad, the advertising ...

With the expanded measurement, BARC can comprehensively understand linear TV and CTV consumption trends and offer deeper insights into audience engagement across platforms, which ...

Speaking at the e4m D2C Revolution Summit 2024, T Koshy, Managing Director and CEO of ONDC, addressed the open digital commerce ecosystem’s growth in Bharat's D2C landscape ...