Customers are frustrated as Tropicana orange juice has replaced its iconic clear, circular plastic bottle with a thin neck ...

Tropicana recently ditched its distinct orange juice in clear, plastic circular-shaped bottles with a thinning neck and a ...

Before its carafe shape, Tropicana juice came in a carton with an image of an orange with a straw sticking out of it. The ...

Tropicana customers are in revolt over an orange juice bottle redesign. Again.

The orange juice giant lost 20% of sales in less than two months in 2009 after a wildly unpopular brand redesign.

Tropicana redesigned its iconic orange juice bottles, making them smaller and changing the "crown" cap, and customers aren’t ...

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