Former mayor says lodging proceeds don't necessarily have to go to Heartland Events Center. The events center manager hopes ...

ROCHESTER, N.Y. (WROC) — Starting May 1, Blue Cross Arena at the War Memorial will have a new operator: VenuWorks! The company, based in the Midwest, is continuing its expansion on both coasts.

Staring May 1, the facility will be operated by VenuWorks, which is headquartered in Ames, Iowa. “The Blue Cross Arena at the War Memorial is a vital part of Rochester’s cultural and economic ...

ROCHESTER, N.Y. — Venue management company “VenuWorks” has announced they will be managing Blue Cross Arena starting on May 1. Voted on by the City of Rochester, this new management will ...