Most high-quality bras will run you upwards of $50 — this one included! Right now, though, Amazon marked it down to a sweet $36 in select colors and sizes. Honestly? I'd pay over $100 for it — it's ...

Need some support on your search for the best sports bra? We’ve got your back. Finding the right sports bra is key to feeling ...

Shop expert-recommended sports bras, including high-impact, low-impact and medium-impact options. Shop brands like Nike, Old ...

So, when I first heard about a startup that promises to find your perfect size and shape bra (a product that is famously hard to shop for) off the back of a 60-second online quiz, I was highly ...

Heading into the new millennium, specialization is the buzzword for retail 'bricks and mortar' businesses, and opening a lingerie shop fits the bill perfectly. Get started by selecting a highly ...

Walmart's semi-annual intimates savings event is happening now! Shop hundreds of items on sale from brands like Hanes, Reebok ...

RUBY Franke found fame as a popular YouTuber sharing what seemed a ‘normal’ life with her six children. But when the cameras weren’t rolling the sick mum-of-six was subjecting ...

As women, we have all been there — the ordeal that is lingerie shopping; wrapped in layers of discomfort, embarrassment, and sometimes downright frustration. While our city boasts an array of ...

I can almost guarantee that you’re hunched over your phone, computer or tablet while reading this. We all do it (myself included) since so much of our world revolves around scrolling, tapping ...

It's an online lingerie store that uses algorithms to guarantee a bra will fit perfectly. That's a big improvement over the classic bra fitting, which involves a socially uncomfortable situation ...