Now, the Coca-Cola font is iconic in its own right. But if you look a little more closely, it holds something dear to the ...

2. Its logo uses a timeless font. Pemberton's bookkeeper, Frank Mason Robinson, decided that Coca-Cola's logo should be written in the Spencerian script accountants used because it would ...

Coca-Cola is a worldwide brand. It's instantly recognised by its iconic red packaging and distinctive white font. That kind of famous branding "cannot be overlooked," says Richard Lau, president ...

Doctor shares one food to eat daily that improves heart health and prevents disease While at first glance the Coca-Cola logo may just seem like the brand's name written in a sweeping font, the ...

Pemberton's bookkeeper, Frank Mason Robinson, decided that Coca-Cola's logo should be written in the Spencerian script, which accountants used, because it would differentiate it from its competitors.