Amid the LA wildfires, Logan Paul, KSI, and celebrity volunteers have donated nearly $5 million worth of Prime Hydration to California’s firefighters and local communities.

The US Olympic and Paralympic Committee (USOPC) and Prime Hydration reached a settlement in a trademark dispute this week, ...

Logan Paul pitched his Prime Hydration drink to Mark Cuban, but Cuban offered a game-changing idea, potentially steering the brand in a bold new direction.

The wrestler-turned-actor also goes under the hood with fellow car bros like country singer Jelly Roll, former WWE rival The ...

Logan Paul and KSI recently faced allegations of attending the infamous parties of the rapper, Shawn Combs, better known as P. Diddy.

Prime Hydration LLC, the sports drink maker founded by influencer Logan Paul, scored a preliminary win in court Thursday ...

EXCLUSIVE: Logan Paul and KSI have donated over $6 million in Prime Energy to the Los Angeles Fire Department and California ...

The combat sports world thrives on speculation, and few rumors have captured attention quite like the whispers of a $500 million boxing exhibition between Conor McGregor and Logan ...

Enhance your WWE Royal Rumble 2025 experience with this exciting drinking game! Discover the rules, challenges, and how to ...

Kyle Larson partners with Prime to attract younger NASCAR fans, blending tradition with modern sports drink appeal.

World-renowned music star and occasional WWE Superstar Bad Bunny recently expressed a desire to step in the ring and have at least one more match. It turns out ...

He's one of the biggest social media influencers in the world, he's had the logo of his energy drink company on the ring ...