While brand-name weight loss drugs are in short supply, a market for alternatives thrives
High demand for weight-loss and diabetes drugs like Ozempic and Wegovy has led to a shortage in manufacturing. In the ...
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What’s In A Name? Brands Don’t Have To Make Sense. But They Should Be Easy To Remember
Finding a good name for a brand can seem elusive. But Leif Stromnes, managing director, strategy and growth, DDB Australia, says that it’s slightly easier than you might think. In 2013 ...
I've shopped at Costco for nearly a decade. Here are the 8 biggest mistakes I see customers make.
From not checking price tags to shopping on the weekends, here are a few things Costco shoppers should never do, according to ...
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How Your Brand Name Can Impact Brand Identity
In the same way, the name you choose for your brand plays a big part in whether your audience gives you the time of day—and the impact can have far-reaching consequences. Here are some of the ...
How Costco's Kirkland Signature Brand Got Its Name
Costco's Kirkland Signature brand is a popular and often high-quality series of products. Here's how company history plays ...
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Hacks That Will Have You Saving Money When You Shop At Costco
Shopping at Costco can save you a substantial amount of money over time, but there is always more you could be doing to make ...
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Nearly 900,000 hot tub pumps recalled after death, fires and property damage
Around 866,000 AirJet and HydroJet spa pumps, sold under brand names SaluSpa, Coleman, and Hydro-Force, have been recalled ...
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Everest Insurance® Announces New Brand Focused Exclusively on U.S. Wholesale Customers
Alongside a new name, visual identity ... Association's Annual Marketplace later this month. "As the brand signifies, our wholesale customers and brokers deserve a partner like Everest that ...
The Campbell Soup Company is changing its name after more than 100 years
The Campbell Soup Company, which has sold everything from vegetables, snacks, salsa, soup and much more in its 155 years in ...
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Mama’s Creations scores QVC Food Awards
The East Rutherford-based company's Italian sauces, meatballs and chicken picked up customer choice honors for an eighth year ...
Who is C&S Wholesale, potential buyer of 63 Albertsons stores in California?
The Kroger-Albertsons tie-up would mean spinning off nearly 600 stores, 63 of them in California, to C&S Wholesale Grocers for $2.9 billion. While executives plead their case during the FTC’s ...