The agreement covers measurement for all national and local broadcast, all cable networks, and streaming on Paramount+ and ...
Paramount Global and Nielsen, a global leader in audience measurement, data and analytics, have signed a new, multi-year deal, effective immediately. The partnership includes measurement for all ...
Paramount Global has reached a new measurement and analytics agreement with Nielsen. Effective immediately, the new ...
Paramount has licensed new Nielsen services including Advanced Audiences, Big Data + Panel, Ad-Supported Streaming Platform ...
Paramount Global has entered a new long-term deal with Nielsen, enhancing audience insights across all platforms, including Paramount+ and Pluto TV.
Paramount Global has a new multi-year deal with Nielsen for all the company's ratings data including for CBS, Paramount+ and ...
The streaming market is now fully embracing advertising. The pace of this transition is dramatic as in 2020, only one of the top four SVOD services in the US, Hulu, offered an ad-supported tier. Today ...
Paramount Global and Nielsen have struck a new-multi-year ratings measurement partnership, resolving a four-month standoff after the two companies’ previous contract expired on Oct. 1.
Fox’s Tubi will host two feeds as the reigning champion Kansas City Chiefs take on the Philadelphia Eagles on Sunday.
Sure, everyone can retreat to their respective little blue-light boxes and binge-watch shows about middle-aged Manhattanites ...
As of Jan. 31, grab an Amazon Fire TV Stick Lite for just $17.99 at Amazon. That’s 40% off the list price, a $12 price cut, ...
EFL Cup semifinal action continues as Liverpool host Tottenham Hotspur on Thursday on Paramount+. Spurs took the first match ...