This process is based on Gap Analysis. Supposedly, the competitor who manages to execute it better and more wisely (and also carries out the strategy with consistence and persistence)—will be the one ...

Bringing a new product to market is always a complex journey. From ideation to launch, startups and established companies alike face challenges in validating ideas, managing resources, and ensuring ...

Christensen, Clayton M. "Managing the Strategy Development Process: Deliberate vs. Emergent Strategy." Harvard Business School Module Note 420-084, December 2019. (Revised November 2021.) ...

Companies are realising that to do their part on sustainability, their approach to corporate strategy needs to shift. More executives are coming to terms with the risks of not not doing enough to ...

Business leaders must continually look at the changing market to develop and implement strategies within their organizations. Failure to do so results in becoming less relevant to consumers and losing ...

Why is it that when a group of managers gets together for a strategic planning session they often emerge with a document that’s devoid of “strategy”, and often ...

I've recently been thinking about how, in life and in business, some terms are too often merged into a single meaning, depriving us of important distinctions that can help us define concepts. Without ...

As a business leader, you have certainly experienced the need to change strategy. The change might be gradual or sudden; it might be subtle or substantial. In my experience, the change generally leans ...

Crafting effective, winning strategies requires a structured, methodical approach that uses the strengths of specialized tools. By combining the capabilities of Perplexity and NotebookLM, you can ...

This excerpt is from The Digital Marketing Success Plan, the new book from SEJ VIP Contributor Corey Morris. In what is the most distracted and disrupted era in digital marketing–especially ...