OUAI is excited to launch an exclusive collection of travel-sized favorites from its iconic daily care and treatment lines, ...

According to Fortune Business Insights, in 2023, the hair care industry was estimated to be worth $99.52 billion globally.

Exosomes is the new buzzwork in the beauty space, lauded for its ability to diminish the appearance of fine line and wrinkles ...

When it comes to your makeup routine, a good blush can make all the difference—especially if you have dry, dull, or mature ...

As we age, our collagen production slows, causing our skin to lose firmness and elasticity. To combat this, dermatologists ...

PureWow Editors select every item that appears on this page,, and the company may earn compensation through affiliate links ...

Just as our wardrobes require a refresh around when the seasons change, so do our skin care routines. As cold weather begins ...

Everything from the brand, including the ever-popular 24-7 collection, is on sale for two days only. Don't dwell, just shop.

Tula is having a 20-percent-off flash sale on Ulta. Shop the customer-loved Take Care and Nourish Advanced Hydration Body ...

Ulta Beauty's 21 Days of Beauty Sale ends tonight, which means now is your last chance to refresh your cosmetic bag and stock ...