Meta faced backlash after users criticized its AI-generated accounts for how they portrayed race and Black people. Some users documented strange interactions with these fake profiles.

AI-generated user accounts are the new normal for Instagram and Facebook parent, Meta. Here's how AI influencers and artificial accounts are evolving.

Initial negative responses were around concern about AI-generated "slop" that already litters Facebook and that Meta would be directly feeding into the feeds itself. The more prominent backlash came as people discovered the accounts describing themselves as actual people with racial and sexual identities.

Meta quickly pulled the plug on AI bot accounts it had tested on Facebook and Instagram after users attacked the idea

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