For beginners, it can seem like a good idea (and an exciting prospect) to buy a company that tells a good story ...

Coca-Cola is facing backlash over an advertising blunder that misattributed a quote to author J.G. Ballard. The ad, which highlights references to Coca-Cola in classic literature, cited Ballard as ...

The agency-client relationship has commanded more press attention than any other this year. The Drum sits down with the ...

Consumer brands adopting AI have seen boost in sales and social media engagement; connected environments have reset how ...

PepsiCo has stopped making these two popular variations of its namesake brand, but you might still be able to find them on ...

It’s fascinating to see some top brands fiddling with AI for making advertisements. Can high-production-style beat creativity ...

AT&T Inc, Coca-Cola Co, Occidental Petroleum Corporation, Verizon Communications Inc. Read 's Market Analysis on ...

With the big news that Retro Diet Cherry Coke is returning this summer ☀️, I wanted to kick things up a notch — so I built a Coca‑Cola flavor generator where ... 🥤💥 This post was enhanced with AI ...

We like the transaction because it provides the combined entity with valuable scale, which facilitates better media purchase prices that can be resold to clients, and it gives Omnicom the opportunity ...

Detailed price information for Coca-Cola Company (KO-N) from The Globe and Mail including charting and trades.

We believe that Omnicom has a narrow moat attributable to intangible assets. Intangible assets are derived from decades of granular data on omnichannel and global marketing campaign performance, ...