The British car maker has taken new cars off sale to the general public for more than a year as it reinvents itself to launch ...

Luxury car manufacturer Jaguar has unveiled a new logo and branding ahead of its relaunch as an electric-only brand. The ...

Jaguar has unveiled a new logo that emphasizes its posh pronunciation as it transitions into a “new era” that emphasizes its ...

Elon Musk has jokingly questioned Jaguar's new branding campaign on X, asking if they "sell cars." The campaign, promoting ...

Ahead of the reveal, Jaguar has given a taste of the new branding with which it plans to define its future lineup. It ...

Jaguar surprised us with a new logo and a brash new mission statement, but can fonts and buzzwords distract from the big ...

The logo, now stylised as ‘JaGUar’, features geometric symmetry and a modern font, symbolising the brand's commitment to ...

British camaker Jaguar has introduced a refreshed brand identity with a new logo and makers mark as it prepares to ...

Jaguar has announced an overhaul of its brand image as it marks the start of a new era as an EV-only carmaker, which was ...

Jaguar recently began testing its upcoming electric 4-door GT which will be making its debut in concept form next month.

In an effort to reinvent itself as an EV maker, Jaguar underwent a glossy yet rather confusing rebrand that features models in colourful clothing but no cars ...

British automaker Jaguar is changing its branding for “a new era” as it prepares to fulfill its plan to go all-electric for ...