The management shuffle began early this year, with Apple moving Kim Vorrath – a veteran software engineering manager known for handling difficult projects – over to the Siri team.

This is why Rockwell is now being put in charge of Siri, and will be reporting to Craig Federighi. Other recent changes in the Siri team include Kim Vorrath and Aimee Nugent.

The AI management shift has been months in the making and predates Apple announcing the Siri delays. Last year, the company tapped Rockwell deputy Kim Vorrath to help advise the Siri team.

[LOS ANGELES] Apple is undergoing a rare shake-up of its executive ranks, aiming to get its artificial intelligence (AI) efforts back on track after months of delays and stumbles, according to sources ...

To support this transition, Apple has reassigned experienced executives to the AI team. Kim Vorrath, known for managing complex projects, was moved to the AI group in January.

Apple has been preparing for this leadership transition for months. For example, he’s worked on using analytics to help develop what he’s built at Apple. Last year, the company hired a veteran who’d ...

In January, reports surfaced that Kim Vorrath was brought into the AI team, an internal Apple "fixer," and apparently, one of Rockwell's lieutenants to aid with Siri.

Longtime Apple executive Kim Vorrath has been brought in to support the turnaround effort, and more senior figures could be placed under John Giannandrea, Apple’s head of AI.

Apple Inc.’s top executive overseeing its Siri virtual assistant told staff that delays to key features have been ugly and embarrassing, and a decision to publicly promote the technology before ...

Already, the company tapped longtime executive Kim Vorrath — seen as a project fixer — to assist the group.