Cost-per-thousand impressions (CPM): Definition A way to bid where you pay per one thousand views (impressions) on the Google Display Network. Viewable CPM (vCPM) bidding ensures …

CPM Cost per 1,000 impressions (CPM) is a metric that represents how much money advertisers are spending to show ads on YouTube. You’ll see a few different CPM metrics in YouTube …

Cost-Per-thousand Impression (CPM) Masthead: This provides a reserved and fixed volume of impressions that are delivered over the course of your campaign. CPM Mastheads are …

This article describes YouTube ad metrics that help you analyze the performance of your video ads. You can learn about metrics such as impressions, views, engagement, and clicks, and …

Media purchase options on the Display Network Google Ads is an auction-based advertising system that allows you to bid for ad placements on Google properties or publisher partner …

About reservation: Reserved media placements on YouTube As an advertiser or ad agency, you can buy specific placements on a reservation basis when you want to pay based on the …

Learn how ads are measured as viewable. Viewable CPM bidding, like CPC manual bidding, lets you set bids at the ad group level, or for individual placements. Focus on conversions (for …

Easily create a YouTube cost-per-thousand impression (CPM) Masthead campaign in Google Ads. In this article, you’ll learn about the benefits of creating a YouTube CPM Masthead …

Bids are set based on target CPM (cost per thousand impressions). Target CPM is a way to bid where you set how much you’re willing to pay every thousand times your ad is shown (this …

CPM: With this bid strategy, you’ll pay based on the number of impressions (times your ads are shown) that you receive on YouTube or the Google Display Network. tCPM: A bidding strategy …