Aberdeen Strategy & Research, a division of SWZD, has over three decades of extensive experience in independent and credible market research that helps illuminate market realities …

Aberdeen Strategy & Research, a division of Spiceworks Ziff Davis (SWZD), illuminates B2B market realities through unbiased, credible research to inspire critical thinking and ignite data …

Aug 17, 2018 · A trend analysis of Aberdeen’s cloud contact center studies between 2013 to 2018 shows that adoption of cloud technology has continuously risen during this time, with varying …

Mar 31, 2017 · Preliminary findings from Aberdeen Group’s analysis found that 35% of manufacturers plan to achieve digital transformation (industrial IoT, Industry 4.0, smart …

Jun 7, 2016 · According to Aberdeen Group, companies that optimize the marketing/sales relationship grow 32% faster, while companies who fail to nurture that relationship actually see …

Feb 12, 2018 · Check out Aberdeen’s Customer Service & Marketing Alignment study to learn how Best-in-Class firms tightly align their marketing and service activities to deliver superior …

Feb 1, 2018 · Omer Minkara is the Vice President, Principal Analyst at Aberdeen, researching Best-in-Class practices and emerging trends in the technologies and business processes used …

Jan 15, 2016 · In his report, The State of Marketing Technology 2016: Controlling the Chaos, the Aberdeen Group's Andrew Moravick found that Best-in-Class marketers are 74% more likely …

Oct 19, 2020 · Results from Aberdeen’s October 2020 AI in the Contact Center survey determined that firms using automation capabilities do indeed improve their CX results while …

Jun 22, 2016 · In a recent survey conducted by Aberdeen Group, the top two market pressures for improving operations management were time-to-market (50%) and consumer demand (49%). …